4 Star Hotel

The Florance

17 Brisbane Street Launceston Tasmania, Launceston, Australia View Map

$168 nightly

includes all fees

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The Florance photo 2
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The Florance

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About

Located 328 feet from Launceston Aquatic, The Florance offers unique accommodations within the creative precinct of Launceston. It is located across the road from City Park and Design Tasmania. Built in 19th century, the property offers free WiFi and is within a 5-minute walk of Boags Brewery and a 7-minute walk from Launceston Tramway Museum. At the hotel, each custom designed space offers an inbuilt desk with mini bar, tea/coffee making facilities and USB outlets. A flat-screen TV is provided your entertainment. A ceiling fan, heating, luxurious bedhead and a choice of pillows are provided to keep you comfortable. Complimentary Tasmanian shortbread biscuits are also included. Queen Victoria Museum is 2953 feet from the accommodations, while Art Gallery is 2953 feet away. Launceston Airport is 8.1 mi from the property.

390 Reviews

9.0Exceptional

What Guests Say

  • “Great building with excellent amenities. The room was spacious with good heating and the bed very comfortable. Well organised bathroom.…”
  • “Phenomenal egg and avocado toast breakfast! And one morning we had to leave early, so she prepared breakfast for us to take with us.…”
Show 50 Verified Reviews

Top Amenities

  • Free Internet Access
  • Free Parking
  • Accessible Rooms / Facilities
  • Non-Smoking Rooms
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Room Options

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Exclusively for Priceline members Details

Queen View Room1/4

Queen View Room

323 sqft • 1 Queen

  • Air conditioning
  • Bath or Shower
  • Blackout curtains
  • Carpeting
Deluxe King Suite1/4

Deluxe King Suite

270 sqft • 1 King

  • Air conditioning
  • Bath or Shower
  • Body soap
  • Carpeting
Deluxe Queen Suite1/4

Deluxe Queen Suite

237 sqft • 1 King

  • Air conditioning
  • Bath or Shower
  • Body soap
  • Carpeting
Deluxe Suite1/4

Deluxe Suite

270 sqft • 1 Queen

  • Air conditioning
  • Bath or Shower
  • Body soap
  • Carpeting
Queen1/4

Queen

216 sqft • 1 Queen

  • Air conditioning
  • Bath or Shower
  • Blackout curtains
  • Carpeting
Twin Room with Private Bathroom1/4

Twin Room with Private Bathroom

194 sqft • 2 Single

  • Air conditioning
  • Bath or Shower
  • Body soap
  • Carpeting

Room Details and Photos

Room Amenities

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    What Guests Loved

    9
    Exceptional

    Based on 390 reviews

    Pros +

    • Great building with excellent amenities. The room was spacious with good heating and the bed very comfortable. Well organised bathroom. Breakfast was excellent ant the hotel had every required facility. The service was outstanding.
    • Phenomenal egg and avocado toast breakfast! And one morning we had to leave early, so she prepared breakfast for us to take with us. Walked to dinner. Walked to the brewery. Very quiet and slept well.
    • Beautiful old house. Loved the interior. Very comfortable bed. Nice breakfast.

    Cons -

    • The checkin arrangements were not sent to me in advance.
    • We stayed in a beautiful front room, which had everything we needed, the only thing I could complain about was the early morning traffic was well heard from the room. I brought ear plugs & that really helped.
    • There was no deadlock on the bedroom door and as I was travelling g alone I would have been happier with one. I was never sent the door code but they were easy to contact so I did get it on time.
    10RichardPosted on: 9-23-2018

    Great building with excellent amenities. The room was spacious with good heating and the bed very comfortable. Well organised bathroom. Breakfast was excellent ant the hotel had every required facility. The service was outstanding.

    9HeatherPosted on: 2-23-2026

    Phenomenal egg and avocado toast breakfast! And one morning we had to leave early, so she prepared breakfast for us to take with us. Walked to dinner. Walked to the brewery. Very quiet and slept well.

    9MargaretPosted on: 2-19-2026

    Beautiful old house. Loved the interior. Very comfortable bed. Nice breakfast.

    The checkin arrangements were not sent to me in advance.

    9DaniellePosted on: 2-17-2026

    Charming, beautiful conservatory at the back for sitting and breakfast. Tea/pod coffee, fruit available in conservatory. Good breakfast. Friendly staff. Central. Plenty of parking at rear.

    9LisaPosted on: 2-17-2026

    Lovely property & very clean. Fantastic breakfast

    We stayed in a beautiful front room, which had everything we needed, the only thing I could complain about was the early morning traffic was well heard from the room. I brought ear plugs & that really helped.

    10KatherinePosted on: 2-15-2026

    It was very unique a little bit haunted house but beautiful

    There was no deadlock on the bedroom door and as I was travelling g alone I would have been happier with one. I was never sent the door code but they were easy to contact so I did get it on time.

    10MargaretPosted on: 2-14-2026

    Fantastic location. Easy walking to Launceston CBD. Very comfortable rooms with lovely attention to detail in a beautifully renovated old home. Delicious breakfast served in a light filled modern conservatory.

    Nothing. It was great.

    10JanetPosted on: 2-11-2026

    Beautiful building very comfortable room fantastic location

    10DongfangPosted on: 2-5-2026

    Breakfast were great, and the staff are all friendly

    Great, the location are very convenience

    10GlenysPosted on: 2-5-2026

    Friendly welcome, comfortable room, lovely breakfast and great overall vibe.

    10DarrylPosted on: 2-1-2026

    A wonderful old building with sympathetic additions, perfectly located close to attractions. Included breakfast was wonderful, as were the staff.

    Nothing to report here - everything was great.

    10JoannaPosted on: 1-28-2026

    The location was excellent for exploring Launceston. Free parking at the back of the hotel. Complementary shortbread in the shape of Tasmania on arrival. Beautiful breakfast included in the price. Friendly, helpful staff. Tea, coffee and fruit available all day in the conservatory in addition to kettles in the room. Lots of information/leaflets on the local area. Beautiful historic building with character and charm but modern facilities. Very close to the park and the swimming pool.

    A minor suggestion but perhaps biscuits available in the conservatory to have either tea and coffee.

    10LouisePosted on: 1-25-2026

    Great location, comfy rooms and an excellent breakfast

    10CarolynPosted on: 1-24-2026

    Extremely welcoming, clean, great location across from the city park, the breakfast was delicious. There was a plentiful fruit bowl and tea available in a beautiful dining room /conservatory. There was tea and coffee available in my room. The shower was brand new and the water was as hot.

    10DavidPosted on: 1-24-2026

    We still got breakfast even when it was 1 minute to 9,staff and manager were extremely fabulous

    Would of been nice to check in a little earlier

    10BethPosted on: 1-19-2026

    Beautiful heritage building with a wonderful contemporary renovation in a fantastic location. Walking distance to the city centre, art gallery and marina. The pub across the road is fantastic. Manager and owner both gave us great suggestions for our trip. Will definitely stay again.

    9AndreaPosted on: 1-18-2026

    Staff were friendly and accommodating. Breakfast was delicious and the breakfast area was really lovely and peaceful.

    Cannot fault

    10MelissaPosted on: 1-16-2026

    Great location, beautiful building and rooms, lovely breakfast and easy parking

    10JanetPosted on: 1-15-2026

    Comfortable clean accommodation. Great location and very helpful and friendly staff.

    10WendyPosted on: 1-15-2026

    Beautifully appointed. Exceptionally clean with attention to every little detail with very friendly attentive staff

    Nothing All amazing

    Amenities & Policies

    Amenities

    Media & Technology

    • Free Internet Access

    Transportation

    • Free Parking
    • Accessible parking

    Health & Safety

    • Health Services
    • Daily disinfection

    Accessibility

    • Handicapped Rooms/Facilities
    • Accessible toilet
    • Facilities for disabled guests available
    • Wheelchair accessible

    General

    • Adult Only
    • No Smoking Rooms/Facilities

    Guest policies

    Check-inAfter 2:00 PM
    Check-outBefore 10:00 AM
    InternetFree Wi-Fi is available.
    ParkingFree parking is available.
    Children & Extra BedsGuests age 12 and older are welcome.
    PetsPets are not allowed.
    Room RatesAll rates displayed are for two guests unless otherwise noted.

    Important info

    Please note that there is a 1.9% charge when you pay with a credit card.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

    Location

    The Florance

    17 Brisbane Street Launceston Tasmania, Launceston

    Discover the AreaLaunceston

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