4 Star Hotel

Gem Fitzrovia Hotel

20-28 Bolsover Street, London, United Kingdom View Map

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Gem Fitzrovia Hotel

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About

In the heart of London's West End, this impressive Georgian building is now a 4-star Gem Fitzrovia Hotel. Gem Fitzrovia Hotel is a short walk from Oxford Street and Oxford Circus. Regent’s Park can be reached in around 10 minutes’ walk. Two Tube stations are within easy walking distance . When booking a rate with breakfast included, please note this will be an English Breakfast. Each spacious, airy room at Gem Fitzrovia Hotel features a digital LCD TV and free WiFi is available. Guests can enjoy tea and coffee-making facilities, and 24-hour room service. The elegant XX-XXVIII Restaurant offers a superb menu, while Omega Lounge Bar serves afternoon tea and cocktails. Gem Fitzrovia Hotel offers continental breakfast.

1,596 Reviews

8.1Very Good

What Guests Say

  • “Great location, excellent staff, very nice hotel. Cozy but well located”
  • “Decor good, clean and comfortable. Location brilliant”
Show 50 Verified Reviews

Top Amenities

  • Restaurant
  • Free Internet Access
  • Business Center
  • Non-Smoking Rooms
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Room Options

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Standard Single Room1/4

Standard Single Room

162 sqft • 1 Single

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Bath or Shower
Executive Twin Room1/4

Executive Twin Room

194 sqft • 2 Single

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Bath or Shower
Executive Room1/4

Executive Room

194 sqft • 1 Queen

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Bath or Shower
Comfort Triple Room1/4

Comfort Triple Room

194 sqft • 2 Single, 1 Sofabed

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Bath or Shower
Superior Double Room1/4

Superior Double Room

162 sqft • 1 Queen

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Bath or Shower
Superior Twin Room1/4

Superior Twin Room

162 sqft • 2 Single

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Bath or Shower

Room Details and Photos

Room Amenities

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    What Guests Loved

    8.1
    Very Good

    Based on 1,596 reviews

    Pros +

    • Great location, excellent staff, very nice hotel. Cozy but well located
    • Decor good, clean and comfortable. Location brilliant
    • Great location. Excellent room which was perfectly clean and very comfortable large bed.

    Cons -

    • No gym / pool
    • Slight sound of tube trains but not intrusive.
    • In hindsight, I wish I had tried the hotel breakfast but it was £20+ and I jibbed at the price.
    10KathyPosted on: 6-7-2025

    Great location, excellent staff, very nice hotel. Cozy but well located

    8JenPosted on: 2-17-2026

    Decor good, clean and comfortable. Location brilliant

    No gym / pool

    10JonathanPosted on: 2-17-2026

    Great location. Excellent room which was perfectly clean and very comfortable large bed.

    Slight sound of tube trains but not intrusive.

    9GordonPosted on: 2-16-2026

    The location was perfect for me because there are two underground stations (Great Portland Street and Regent's Park) about 2-3 mins away. Also, Oxford Street was about a 10 mins walk. It took me about 20 mins to walk to Shaftesbury Ave so it is an ideal location for exploring central London on foot. The bedroom was a good size and it was comfortable. Bolsover Street is relatively quiet - my room was on the street side but I didn't notice any traffic noise. I did not have breakfast at the hotel, but it was available.

    In hindsight, I wish I had tried the hotel breakfast but it was £20+ and I jibbed at the price.

    8WaelPosted on: 2-14-2026

    Quiet , clean and good staff .

    It did not hand any refrigerator in room.

    7JillPosted on: 2-13-2026

    I have syayed here a few times for work, clean friendly hotel in great location, close to tube station and loads of restaurants, pubs etc on doorstep.Previously rooms have been great too........not this time!

    Size of room this visit, should have been a single, queen bed, could step off bed into bathroom, bathroom had less than a square meter of floor space, if either of us were any larger would literally have not been able to get in or out of s hower.When questioned staff were very dissmissive.

    7Morang1Posted on: 2-11-2026

    The room was spacious and clean. The lift was fast. Location is great, just a few minutes' walk from the tube station.

    The room lacked basic amenities, such as a mini-fridge. Clothing storage was insufficient and consisted mainly of hanging space (the drawers were too low for clothes). Some things, like a hair dryer, were very old and not very clean. Even though the location has 2 lifts, there are stairs at the entrance, which makes it inaccessible and difficult to navigate with a heavy suitcase (the main doors are heavy and hard to open with one hand + a suitcase).

    7MargaretPosted on: 2-11-2026

    The room was extremely clean. The bar area lounge very comfortable and attractive

    This was supposed to be a superior room but only adequate. Is this because we booked through booking. Com.

    8PollyPosted on: 2-9-2026

    Great location with grocery store restaurants and coffee shops on the doorstep. Cosy and comfortable room. Heating worked well.

    Just missing amenities like gym etc

    9AmiesPosted on: 2-8-2026

    Comfortable bed, large bathroom with a good shower.

    9PeterPosted on: 2-6-2026

    The presentation of the Hotel is excellent. The staff were very friendly and provided superb service. The food serviced was good and varied selection

    There was nothing we didn't like

    9CatherinePosted on: 2-3-2026

    Our second visit to this hotel within a couple years. Now, happily, breakfast room, staff and food is superb and one can have a beer on tap in the comfortable lobby. Especially for London, an excellent value

    10MichaelPosted on: 2-2-2026

    Very welcoming check-in staff, especially at Breakfast & lovely clean room - great service all round.Excellent location, and only 10mins walk from Oxford Street. Would definitely stay again.

    Nothing, everything was nice and pleasant experience

    10OanaPosted on: 2-1-2026

    Very good breakfast with quality products. The restaurant is nicely decorated, victorian style. Nice room and bathroom. Very good location, easy reachable by public transport.

    Breakfast on Sunday starts at 08:00, not suitable for morining flights. Also, esspresso option could be included in the breakfast menu, they only serve americano (black coffee).

    8AudreyPosted on: 2-1-2026

    Character, location, interior design, glass lifts

    Price of breakfast - but it wasn’t so different to the cafe down the road!

    8CeyhunPosted on: 1-26-2026

    the room gets very hot (in january) and we needed to sleep with windows open all the time

    10MarkPosted on: 1-21-2026

    Friendly staff, efficient and super helpful. Room was lovely and great value for money. Breakfast great !!

    8AnaPosted on: 1-20-2026

    It is clean and near the Center. 24h reception. Tea and coffee in the room.

    Small rooms. The beds are to firm. Low ceiling and limited space.

    9StephenPosted on: 1-20-2026

    Very convenient for Central London. Clean, comfortable in a quiet location. Staff helpful.

    Some noise from tube lines underneath the street, but this was probably noticeable only because of the otherwise quiet environment. Did not in any way detract from our stay and we would stay here again.

    8NataliePosted on: 1-19-2026

    Location and quietness

    Just once it would be lovely to be surprised and get the better room advertised on a website, ie: actually 3 beds rather than an uncomfortable couch bed with a skinny mattress. It’s disappointing that time and time again hotels advertise rooms with capacity for 3, but rarely give the room advertised. Honestly just such a simple decision by the hotel, would have been the reason for me to use this hotel again. But with so much choice around its am easier choice to look for an alternative.

    Amenities & Policies

    Amenities

    Food & Drinks

    • Restaurant

    Media & Technology

    • Free Internet Access

    Health & Safety

    • Health Services
    • Daily disinfection

    Kid Friendly

    • Family Friendly

    Business facilities

    • Business Center

    General

    • No Smoking Rooms/Facilities

    Guest policies

    Check-inAfter 3:00 PM
    Check-outBefore 11:00 AM
    InternetFree Wi-Fi is available.
    Children & Extra BedsChildren of all ages are welcome. Children of age 0 to 2 stay free with cot.
    PetsPets are not allowed.
    Room RatesAll rates displayed are for two guests unless otherwise noted.

    Important info

    Please note that the card holder and payment card need to be present on check-in for identification or check-in may be declined and an alternative payment card will be requested to cover total accommodations cost. Guests are required to show a photo identification and credit card upon check-in. When booking a rate with breakfast included, please note this will be an English Breakfast Please note different terms and conditions will apply to group bookings for more than 5 rooms. The property will contact the guest following their reservation. Special requests are subject to availability and additional charges may apply. Guests with children please note that only one crib is available on request. The hotel will pre-authorize the first night of the stay for the credit-card holder. If the credit-card is not authorized with the amount, the hotel reserves the right to release the booking.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply. Guests under the age of 18 can only check in with a parent or official guardian.

    Location

    Gem Fitzrovia Hotel

    20-28 Bolsover Street, London

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