4.5 Star Hotel

The Reef 28 - Adults Only - All Suites - Optional Gourmet All Inclusive

1ª Avenida Nte. & Calle 28 Nte, Gonzalo Guerrero, 77720 Playa Del Carmen, Q.R., Playa Del Carmen, Mexico View Map

$165 nightly

includes all fees

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The Reef 28 - Adults Only - All Suites - Optional Gourmet All Inclusive1/100
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The Reef 28 - Adults Only - All Suites - Optional Gourmet All Inclusive

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About

Located in the middle of downtown Playa del Carmen, The Reef 28 Hotel & Spa - Luxury Adults Only - All Suites - With Optional All Inclusive Suites - Optional Gourmet All Inclusive has an outdoor swimming pool and a fitness center. This property is located a short distance from attractions such as ADO International Bus Station and Playa del Carmen Maritime Terminal. Both free WiFi and private parking are available on site. All guest suites at the hotel are equipped with a seating area and a flat-screen TV. Suites are complete with a private bathroom equipped with free toiletries and all suites will provide you with a balcony. At the The Reef 28 you will find a restaurant serving Mexican, American and Asian cuisine. Staff is always available to help at the reception. The Reef 28 is located 0.9 mi from a disabled - friendly beach. The nearest airport is Cozumel international Airport at 12 mi from the hotel.

433 Reviews

8.0Very Good

What Guests Say

  • “Location was close to 5th Avenue and perfect”
  • “The price was the best option for the cleanliness of the hotel.”
Show 50 Verified Reviews

Top Amenities

  • Swimming Pool
  • Restaurant
  • Free Internet Access
  • Free Parking
  • Spa
  • Fitness Center
  • Accessible Rooms / Facilities
  • Hot tub/Whirlpool
Show All Amenities

Room Options

Our Best Price. GUARANTEED.

Exclusively for Priceline members Details

Deluxe Junior Suite with King Bed1/4

Deluxe Junior Suite with King Bed

539 sqft • 1 Sofabed, 1 King

  • Air conditioning
  • Alarm clock
  • Balcony
  • Bath or Shower
Luxurious Master Suite1/4

Luxurious Master Suite

1077 sqft • 1 Sofabed, 1 King

  • Additional bathroom
  • Additional toilet
  • Air conditioning
  • Alarm clock
Deluxe Junior Suite, 1 King Bed1/4

Deluxe Junior Suite, 1 King Bed

485 sqft • 1 Sofabed, 1 King

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Balcony
Deluxe Junior Suite, Partial Ocean View1/4

Deluxe Junior Suite, Partial Ocean View

485 sqft • 2 Double, 1 Sofabed, 1 Sofabed, 1 King

  • Accessible by lift
  • Air conditioning
  • Alarm clock
  • Balcony
Luxurious Grand Master Suite, Partial Ocean View 1/4

Luxurious Grand Master Suite, Partial Ocean View

1475 sqft • 1 Sofabed, 1 King

  • Accessible by lift
  • Additional bathroom
  • Additional toilet
  • Air conditioning
Luxurious Grand Master Suite1/4

Luxurious Grand Master Suite

1475 sqft • 1 Sofabed, 1 King

  • Accessible by lift
  • Additional bathroom
  • Additional toilet
  • Air conditioning

Room Details and Photos

Room Amenities

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    What Guests Loved

    8
    Very Good

    Based on 433 reviews

    Pros +

    • Beautiful
    • Clean and helpful
    • Location was close to 5th Avenue and perfect

    Cons -

    • This was a timeshare deal that was not made clear at the time of booking. After arrival, they tried to push attending a timeshare presentation and when the answer was "no" got more and more agreesive
    • Loud music in the pool area. Could not carry on a conversation.
    • The hotel denied us all-inclusive meal plan and placed us under their European plan and demanded $100 more per day. Our booking only reflected all-inclusive menu plan.!
    8LynnPosted on: 7-3-2022

    Beautiful

    This was a timeshare deal that was not made clear at the time of booking. After arrival, they tried to push attending a timeshare presentation and when the answer was "no" got more and more agreesive

    9Verified Hotel GuestPosted on: 3-11-2021

    Clean and helpful

    Loud music in the pool area. Could not carry on a conversation.

    6WilfredPosted on: 1-25-2020

    Location was close to 5th Avenue and perfect

    The hotel denied us all-inclusive meal plan and placed us under their European plan and demanded $100 more per day. Our booking only reflected all-inclusive menu plan.!

    5EliasPosted on: 11-22-2019

    The price was the best option for the cleanliness of the hotel.

    Unable to have a proper nights sleep. The music played loud in the rooftop bar well past 2:00am. The walls are thin and you can hear everything outside and inside the hotel lobby. Also, the A/C system turned on and off every 3 minutes making a loud noise

    10Verified Hotel GuestPosted on: 1-19-2019

    New, clean, friendly service

    Nothing - it was great!

    9AndyPosted on: 3-12-2022

    Proximity to 5th Ave.

    10Kinga MPosted on: 10-29-2021

    Waiting for food and drinks was way to long ,

    1Verified Hotel GuestPosted on: 9-15-2019

    Horrible customer service. Will never stay at this hotel again. I love playa del Carmen. They staff won't let you do anything even if you have all inclusive

    9MichaelPosted on: 12-17-2023

    everything was great

    8SivanPosted on: 12-12-2025

    The staff were very nice, helped with anything we needed.

    The room was clean but the smell of the cleaning materials was so strong we avoided asking for cleaning during the rest of our stay. There were not enough beds next to the pool and the double beds required extra pay.

    8ClaudiaPosted on: 11-27-2025

    Location, and staff

    No towels were left twice and body soap was empty and A/C was always too high

    8BerryPosted on: 11-24-2025

    The Reef 28 is a great hotel with beautiful amenities.

    However we booked our stay at The Reef 28 with a full all-inclusive package. The photos advertised all-inclusive access to the sister hotels The Reef Coco Beach and The Reef Playacar, including transportation. Only at the hotel did we learn there is an extra fee per person and need to upgrade to the Elite-package. This was never disclosed on the Booking.com listing and is misleading.Booking.com offered no solution and kept shifting the responsibility. They have since updated the photos, which confirms the issue, but still provided no resolution for our case. It feels like a clear mistake on Booking.com’s side, yet they refuse to acknowledge it. Very disappointed.

    10WilsonPosted on: 11-13-2025

    Clean, great vibes and the rooftop was amazing. Food and drink were great too. Shout out to Anel and Fran (Fransisco) for the amazing service on the rooftop!

    Nothing to complain about.

    7KlaudioPosted on: 10-23-2025

    The room is nice and spacious. The rooftop pool and bar is also nice. Location is great too, in the middle of Playa Del Carmen.

    The food and cocktails are not great. On a good day, it’s okay at best. The staff at the reception seemed incompetent at times when asked simple things or requests.

    8LashondaPosted on: 9-19-2025

    I truly admired the customer service at The Reef 28! From the moment I arrived, every staff member I encountered was friendly, polite, and extremely helpful. They went above and beyond to make sure I felt welcome and taken care of, which made my stay even more enjoyable. Their warm hospitality and professionalism really stood out and made a lasting impression. Also they acknowledged my birthday, loved that.

    What I didn’t like was that I had some issues with the room. At first, I was given the wrong room (though that was quickly corrected). In the second room, the toilet didn’t always work properly — it would keep running and sometimes wouldn’t flush. A few times, the hot water also wasn’t consistent. While these things were inconvenient, I do appreciate that the staff always did their best to help resolve any problems.

    5KerrPosted on: 9-14-2025

    Room size good

    Musty smelll in room from poor air conditioning circulation.

    6MehulPosted on: 7-25-2025

    Great location, close to the beach, clean room and frequent cleaning of rooms

    Room service was slow, no amenities provided in the room(bathrobes, hotels slippers, laundry services etc.),no coffee/ tea provided in the rooms(need to ask for it)

    8ChelseaPosted on: 7-21-2025

    The room was very spacious and the rooftop was wonderful!

    There was a weird smell coming from the air conditioning due to the heat. The ac is also not that strong.

    6JasminePosted on: 7-20-2025

    All inclusive

    The smell of the room & the air wasn’t cold enough kept getting really HOT

    6OBrienPosted on: 7-13-2025

    People

    Hotel was too hot. Rooms only lowest temperature was 22C.breakfast room made me sweat in the morning! It never used to be like this. Think trying save money!

    Amenities & Policies

    Amenities

    Swimming & Soaking

    • Swimming Pool
    • Hot tub/Whirlpool
    • Indoor pool
    • Outdoor pool

    Fitness & Spa

    • Fitness Center
    • Spa

    Food & Drinks

    • Restaurant

    Media & Technology

    • Free Internet Access

    Transportation

    • Free Parking

    Health & Safety

    • Health Services
    • Daily disinfection
    • Professional cleaning services

    Accessibility

    • Handicapped Rooms/Facilities
    • Wheelchair accessible

    Kid Friendly

    • Family Friendly

    General

    • Adult Only
    • No Smoking Rooms/Facilities
    • Couples only
    • Microwave
    • Refrigerator
    • Visual alarms

    Guest policies

    Check-inAfter 3:00 PM
    Check-outBefore 12:00 PM
    InternetFree Wi-Fi is available.
    ParkingFree parking is available.
    Children & Extra BedsChildren are not allowed.
    PetsPets are not allowed.
    Room RatesAll rates displayed are for two guests unless otherwise noted.

    Important info

    Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply. In the event of an early departure, the property will charge you the full amount for your stay.

    Location

    The Reef 28 - Adults Only - All Suites - Optional Gourmet All Inclusive

    1ª Avenida Nte. & Calle 28 Nte, Gonzalo Guerrero, 77720 Playa Del Carmen, Q.R., Playa Del Carmen

    Discover the AreaRiviera Maya - Playa Del Carmen

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