4 Star Hotel

Palazzo Guiderocchi

Via Cesare Battisti 3, Ascoli Piceno, Italy View Map

$91 nightly

includes all fees

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Palazzo Guiderocchi

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About

Just off Ascoli Piceno's Piazza del Popolo, Palazzo Guiderocchi is a historic building facing the Church of San Venanzio. It offers large rooms with period decorations, and free Wi-Fi in the lobby.

126 Reviews

8.5Very Good
Cleanliness
8.6
Staff
9.2
Location
9.6

What Guests Say

  • “Amazing building and amazing location! Everyone was very kind, professional and accommodating.”
  • “Very helpful staff. Much needed heat was on. Nice bathroom.”
Show 50 Verified Reviews

Top Amenities

  • Free Internet Access
  • Accessible Rooms / Facilities
  • Pets Allowed
  • Non-Smoking Rooms
Show All Amenities

Room Options

Our Best Price. GUARANTEED.

Exclusively for Priceline members Details

Deluxe Room1/3

Deluxe Room

323 sqft • 2 Single, 1 King

  • Air conditioning
  • Baby Cot
  • Bath or Shower
  • Coffee/tea machine
Superior Room1/4

Superior Room

216 sqft • 2 Single, 1 King

  • Air conditioning
  • Baby Cot
  • Bath or Shower
  • Coffee/tea machine
Executive King Bed1/2

Executive King Bed

700 sqft • 2 Single, 1 King

  • Air conditioning
  • Bath or Shower
  • Bathrobe(s)
  • Closet
Junior Suite1/4

Junior Suite

377 sqft • 1 King

  • Accessible by lift
  • Air conditioning
  • Bath or Shower
  • Bathrobe(s)
Junior Suite with King Bed1/3

Junior Suite with King Bed

377 sqft • 2 Single, 1 King

  • Air conditioning
  • Bath or Shower
  • Bathrobe(s)
  • Complimentary drinking water
Executive Junior Suite1/4

Executive Junior Suite

485 sqft • 1 King

  • Accessible by lift
  • Air conditioning
  • Bath or Shower
  • Bathrobe(s)

Room Details and Photos

Room Amenities

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    What Guests Loved

    8.5
    Very Good

    Based on 126 reviews

    Location

    9.6

    Cleanliness

    8.6

    Staff

    9.2

    Overall Quality

    8.4

    Pros +

    • Amazing building and amazing location! Everyone was very kind, professional and accommodating.
    • Very helpful staff. Much needed heat was on. Nice bathroom.
    • The location of this property is outstanding.

    Cons -

    • The bathroom in my daughter's room kept making loud noises during the night, so she didn't sleep too much. I think something in the water tank needs to be fixed.
    • I don’t find anything.
    • We were unaware that there is some regulation about not turning heat on until Oct 15th. The weather during our visit was unseasonably cold. After much discussion we were very grateful they made an exception.
    Business Traveler (82)Solo Traveler (79)Traveling as Couple (563)Family with Young Children (127)Family with Teens (1)Senior Traveler (2)Group Traveler (70)Total (1,321)
    10DanielaPosted on: 1-5-2026

    Amazing building and amazing location! Everyone was very kind, professional and accommodating.

    The bathroom in my daughter's room kept making loud noises during the night, so she didn't sleep too much. I think something in the water tank needs to be fixed.

    10MichaelPosted on: 11-15-2025

    Very helpful staff. Much needed heat was on. Nice bathroom.

    I don’t find anything.

    10JodiPosted on: 10-17-2025

    The location of this property is outstanding.

    We were unaware that there is some regulation about not turning heat on until Oct 15th. The weather during our visit was unseasonably cold. After much discussion we were very grateful they made an exception.

    9SusanPosted on: 10-6-2025

    The wonderful decor of rooms, its historic presence and location in historic district Staff confirmed an outside driver for me, left a message with him, then when he called they put it in my file. These amenities of having a staff are overlooked in the age of DYI, carry your bags yourself, etc

    Some how booking.com told property we were 3 people, consequently they found a triple. I paid for two junior suites. Our companions had a huge room, painted, chairs, table, actually in the brochure. We had a dark, dreary small room under the eaves, nothing special. I asked is this a junior suite? Yes. Finally we were shown to far nicer rooms, more a junior suite. Somehow since they made up a third bed, they wanted me to use it. Nowhere was there a baby in our reservation.clerk recommended a restaurant nearby, been closed for weeks

    9CarolPosted on: 9-17-2025

    Very comfortable room within easy walk to main squares. Nice breakfast with extremely friendly hotel staff in the breakfast room and in the guest services area. Great bath products as well.

    Parking is a challenge but we opted to valet which made it easier.Our AC unit was tricky to operate but staff was helpful.

    9RobertPosted on: 6-12-2025

    Room was spacious in a beautiful old Palazzo. Staff were very friendly and the breakfast was excellent. Amazing location within the historic centre

    8AdrianPosted on: 4-14-2025

    Central to the main attractions.Great breakfastThank you for changing our room Historical building

    Allowing for the reality this an old building, its presentation is tired

    8GraziellaPosted on: 4-4-2025

    We needed a lift for a wheel chair.

    Food was lovely and plenty.

    10Adilson D.Posted on: 3-9-2025

    we loved everything: the staff, the room, the location and the breakfast

    10SylviePosted on: 2-27-2025

    Exceptional locationWonderful decorationOutstanding furniture Very pleasant and professional staffMarvellous breakfast

    9SarahPosted on: 1-15-2025

    Position perfectStaff very accomdating and helpful, gave an excellent map and good ideas of where to eat and snack etcBreakfast staff very friendly and breakfast very good

    Water pressure in sink low

    10MargaretPosted on: 1-1-2025

    I loved the experience of staying in a former palace.My room was spacious. Staff were friendly and helpful. I loved the quality of the toiletries provided.The location was minutes from major attractions such as Piazza Del Popolo.There were bonuses such as croissants, biscotti and coffee on offer in a salon all day.There was a coffee machine in my room.Value for money was outstanding.

    Although breakfast was, generally, excellent I did think the scrambled eggs were reheated and served again the next day.

    7CarlPosted on: 12-30-2024

    Location was good. Glad we had booked parking. There were road works going on and the public parking in the piazza outside the hotel was very limited.The hotel is a renovated old palazzo and the rooms are spread out around internal courtyard and staircases.Room was good size.Breakfast was fine.Reception staff were friendly and helpful.

    The room was spacious with an ensuite bathroom, wheelchair accessible. The accessibility may have explained the somewhat idiosyncratic layout of the bathroom.Despite the age of the structure and adequate furniture the room oddly lacked any atmosphere. For an historic building the rooms was strangely utilitarian. But it was clean and there was a window providing natural light and a street outlook. It just seemed to have lots of unmet potential - and I'm not talking about the need for excessive dollars to be spent - just a better 'eye'.

    9SarahPosted on: 12-29-2024

    Great location near the Piazza del Popolo, spacious room and bathroom, friendly and professional staff and a generous breakfast. Our dog also received a warm welcome!

    10LugenePosted on: 12-13-2024

    The location and antiquity of the hotel, but moreover, the staff, from sweet Sara at reception to the excellent baristas and staff.

    I must have been sleeping too hard, but never heard a church bell, but odd since so many nearby!

    10RainerPosted on: 12-10-2024

    Totally central with personnel that care and take care of their customers. Sunday free tour of Ascoli for clients. Got me a restaurant place at a restaurant where officially no vacancies were available.

    The WLAN is dodgy. And is in midst of the old town. Arriving at dark I would not have found it without the assistance of two local ladies.

    10MarkPosted on: 11-21-2024

    A lovely palazzo. The building is the former home of a wealthy family. Staying there shows what such life was like and that's a special experience in itself. The room was large and decorated beautifully. The staff at the front desk were helpful and welcoming. The breakfast choices were truly delicious. Grazie tante!

    9PhilippaPosted on: 11-2-2024

    Excellent breakfast

    No Proper glasses in bedroomShower head in shower rather old though shower had plenty of hot water

    7MaurizioPosted on: 10-8-2024

    Perfect location, beautiful historical building

    The building is well kept, it needs maintenance

    9HelenPosted on: 10-7-2024

    The hotel is in a very beautiful old building - we loved being there. The staff were exceptionally helpful in finding a dentist for my husband, who had severe toothache.We also enjoyed our breakfast there each morning. There was a wonderful range of food.

    Amenities & Policies

    Amenities

    Media & Technology

    • Free Internet Access

    Health & Safety

    • Health Services
    • Daily disinfection
    • Professional cleaning services

    Accessibility

    • Handicapped Rooms/Facilities
    • Facilities for disabled guests available

    Kid Friendly

    • Family Friendly

    General

    • Pets Allowed
    • No Smoking Rooms/Facilities

    Guest policies

    Check-inAfter 2:00 PM
    Check-outBefore 11:00 AM
    InternetFree Wi-Fi is available.
    Children & Extra BedsChildren of all ages are welcome. Children of age 12 and above can stay with extra bed, subject to additional charges. Children of age 0 to 1 stay free with cot. Children of age 2 to 10 stay free with extra bed.
    PetsPets are allowed. It is free of charge.
    Room RatesAll rates displayed are for two guests unless otherwise noted.

    Location

    Palazzo Guiderocchi

    Via Cesare Battisti 3, Ascoli Piceno

    Discover the AreaAscoli Piceno

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