NORWALK, Conn.--(BUSINESS WIRE)--March 31, 2006--Priceline.com (Nasdaq: PCLN) and its wholly owned subsidiary BreezeNet.com both were named to Forbes.com's latest list of Best Travel Sites, published yesterday.

Priceline.com was selected by Forbes.com reviewers because, "it's the best site we know of for booking luxury hotels cheaply." Forbes.com also wrote, "Try bidding $99 for a four-star hotel in pretty much any American city, and users say you'll often end up staying in one of the city's very nicest hotels."

BreezeNet.com was selected for its rental car deals. "Some of the best domestic car-rental discounts on the Internet are available here," wrote the Forbes.com reviewers. "The site compiles pricing info from car-rental companies at major U.S. airports and links to special rates on other sites (like a recent priceline.com sale for a $12-per-day rental car)."

"We're pleased that Forbes.com recognized the deals and the product quality that priceline.com is making available to consumers," said priceline.com's Chief Marketing Officer, Brett Keller.

In a February survey, priceline.com randomly took prices paid by its Name Your Own Price® hotel service customers and compared them to the published prices available on Expedia.com and Hotels.com for the same hotels and dates. For upscale 4-star properties, priceline.com's comparative savings were up to 50% over competitors' prices.

     Hotel                 Star     Expedia     Successful   Savings
  Neighborhood             Level  Price/ Night  Priceline
                                               Offer/Night

Baltimore - Downtown          4      $169          $80          52%
Boston - Copley               4      $179          $89          50%
Chicago - Millennium Park     4      $144          $75          48%
Dallas - Richardson/ Plano    4      $119          $60          49%
Houston - Downtown            4      $215          $100         53%
Las Vegas - The Strip         4      $205          $100         51%
Los Angeles - Central         4      $179          $92          49%

And here are some examples of savings found in the Hotels.com
comparison:


     Hotel                  Star   Hotels.com   Successful   Savings
  Neighborhood             Level  Price/ Night   Priceline
                                                Offer/Night

Boston - Revere/Logan         4      $129         $60           53%
Chicago - Millennium Park     4      $159         $79           50%
Denver - Downtown             4      $205         $100          51%
Orange County - Newport       4      $205         $100          51%
San Diego - Downtown          4      $239         $105          56%

Priceline's Name Your Own Price® reservation service is different from fixed-price travel sites like Hotels.com and Expedia.com. With Priceline's Name Your Own Price® reservation service, the exact hotel is shown only after purchase. While consumers cannot choose a particular hotel when naming their price, they are protected by priceline.com's quality and best price guarantee that promises a quality travel experience at the best possible price.

Since priceline.com never publishes the names of partners in its Name Your Own Price® hotel service, the names of specific properties covered in this survey have been withheld. For survey methodology, priceline.com took a sampling of more than 2,000 successful Name Your Own Price® hotel offers booked by priceline.com customers between February 2 and February 15, 2006, for check-in between February 3 and April 30, 2006, and compared the successful offer amount to published rates shown on the other two services for the same hotels and dates. Quoted prices do not include taxes and fees. Priceline.com does not guarantee that particular hotel star levels, dates, prices or savings will be available at time of offer. Actual prices and availability are always subject to change.

About Priceline.com

Priceline.com is the leading travel service for value-conscious leisure travelers. No other travel service gives customers more ways to save on their airline tickets, hotel rooms, rental cars, vacation packages and cruises. In addition to getting all the best published prices, leisure travelers can narrow their searches using priceline.com's TripFilter™ advanced search technology, create packages to save even more money, and take advantage of priceline.com's famous Name Your Own Price® service, which delivers the lowest prices available.

Priceline.com operates one of Europe's fastest growing hotel reservation services through Activehotels.com, Activereservations.com, Bookings.net and priceline.co.uk. The company also operates the following travel web sites: Travelweb.com, Lowestfare.com, RentalCars.com and BreezeNet.com. Priceline.com also has a personal finance service that offers home mortgages, refinancing and home equity loans through an independent licensee. Priceline.com licenses its business model to independent licensees, including priceline mortgage and certain international licensees.

CONTACT:
Priceline.com
Brian Ek, 203-299-8167
brian.ek@priceline.com